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In tough economic times, more people are turning away from the traditional affiliate marketing towards the brave
new world of CPA networks.
Capitalizing on the opportunity of making money on the Internet through CPA or Cost per Action or Acquisition
campaigns starts by being an affiliate of a CPA network.
CPA networks acts as the middlemen or brokers.
You cannot go directly to the advertisers but have to go through a CPA network. All logistics are managed by the
CPA networks. They handle designing the ads to the payment systems and will, most importantly, pay you.
Signing-up
Filling up an online form is very easy. They usually just ask for very basic information about yourself and what
you do and if you have a website. ften ask you if you are a member of any affiliate network.
Most affiliate networks do not charge an up front fee for you to join. This encourages quality potential ad
marketers to join and start promoting their offers.
The affiliate networks though are strict when it comes to accepting affiliates. Popular CPA networks will require
their affiliates with high traffic websites before approving an application.
If you are managing a website, it will be best to make sure that you meet the requirements of the CPA network.
Read through their standards and see if you will qualify. It may be possible to make some adjustments to your site
so you can meet their qualifications rather than risk being turned down.
In case, you don’t have a website yet, you can always go to smaller networks and climb your way up the ladder.
It may be a common scenario for affiliate applicants being turned down by CPA networks. If this happens to you,
don’t easily give up. You can try to call them up and see how you can go about it. In the event that they still
reject your application then just move on to the next affiliate network.
Phone Interview
Good CPA networks usually interview affiliate applicants over the phone. When you fill up the form on their
website, make sure to indicate a valid phone number where they can contact you and be sure that you will be there
to pick it up on the time you indicated.
Remember that you are dealing with real people when you apply for affiliate networks. They can tell and have means
to know if you are not being honest with them.
S J Harding
1 November 2009
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